Idea Cup content entry

We want to help everybody to make games, even if they do not have any experience. By creating simple 2d games; so the constrains can bring creativity and problem-solving. Kieszeń provides game creation tools and sells game consoles to play your own creations.

In the beginning, we will focus on two kinds of users. The first one generating content for the other.

Insight: The games that can be created without previous experience are now considered retro games and are in high demand.

We control every detail from the coding language, learning tutorials, console, and app store, to deliver a smooth experience.

To validate this market, Kieszeń looked into the worldwide sales of retro consoles and indie games. The first one, are machines that cost less than traditional game consoles and allow them to play older games. The second one, are games that have a look and feel of the old video games.

As stated in the customer base, the games that can be done without previous experience are these retro games and are in high demand.

Longtail concept: Instead of risking to make and sell a few games, we can sell multiple niche games.

This year’s objective is to build a community of novice game creators because we will be successful to the extent that we create better creators.

This year’s objective is to have a strong video game lineup so game creators and potential retro gamers have a reason to acquire the console.

A gaming console has a typical 5-year lifecycle. The following revenue projection starts at the launch year 2021 until 2025.

The console variable cost of production is 78.71 USD and it’s sold at 150 USD per unit.

Each game studio is composed of 5 members including a game artist and developers. Their salary is calculated using standard salaries in Latin America for entry level positions in the tech industry.

Additional revenues: To complement our console sales and internal game studios, we take a 10% commission for every other game published for the console. That will increase the total revenue without increasing variable cost.

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